American Produce

Fruits & veggies Americans are eating right now

lbs/sec

Estimated US total · 34 produce categories

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America’s plate

National modeled shares · 34 produce categories

Across America

34 produce categories · ranked by US pace

Bar values: lbs/sec per million people

Current modeled pace for every one million residents, on one shared scale. The US average is weighted by population. Regions share national food preferences in this model; differences reflect local mealtimes.

This week in produce

Recent USDA report

Report issued · Ads ending Oct 3, 2026–Oct 15, 2026

What changed in grocery ads? These are USDA observations for the specific varieties and packages below, drawn from national conventional and organic summaries, excluding Alaska and Hawaii. Prices are advertised averages, and ad features count promotions—not purchases or harvest yields.

  • conventional · White Seedless Type · per lbs

    Advertised price up 24.7% from the same report week last year: $2.47 versus $1.98. Source · p. 5

  • conventional · each

    Advertised price up 22.1% from the same report week last year: $0.83 versus $0.68. Source · p. 8

  • conventional · ROUND GREEN TYPE · per lbs

    Advertised price down 25.5% from the same report week last year: $0.73 versus $0.98. Source · p. 8

  • conventional · per bunch

    Ad features up 289.1% from the previous report week: 2,144 versus 551. Source · p. 8

  • conventional · RUSSET · 5 lbs bag

    Ad features down 55.2% from the previous report week: 2,200 versus 4,908. Source · p. 7

Market observations inform this section only. Eating rates and seasonal patterns use the separately dated model sources.

Seasonal patterns

What stands out across 34 produce categories today? These are recurring seasonal factors in the model, based on 2024 USDA retail promotions. Each percentage compares the seasonal factor with its own annual average, separate from mealtimes and holiday effects.

These patterns do not measure this year’s harvest, crop quality or shortages. Current price and promotion observations appear in the market section above. The eating model’s market adjustment remains neutral.

  • — 76% above its annual average.
  • — 43% below its annual average.
  • — 32% below its annual average.
  • — 29% below its annual average.
  • — 27% below its annual average.
  • — 20% below its annual average.
Explore the remaining produce categories
  • — 17% below its annual average.
  • — 15% above its annual average.
  • — 13% below its annual average.
  • — 13% above its annual average.
  • — 13% above its annual average.
  • — 11% above its annual average.
  • — 11% above its annual average.
  • — 11% below its annual average.
  • — 10% above its annual average.
  • — 9% below its annual average.
  • — 8% above its annual average.
  • — 7% below its annual average.
  • — 6% above its annual average.
  • — 5% above its annual average.
  • — 4% above its annual average.
  • — 3% above its annual average.
  • — 3% below its annual average.
  • — 3% below its annual average.
  • — 3% above its annual average.
  • — 3% above its annual average.
  • — 2% above its annual average.
  • — 2% above its annual average.
  • — near its annual average.
  • — near its annual average.
  • — near its annual average.
  • — near its annual average.
  • — near its annual average.
  • — near its annual average.

Largest seasonal departures first · Tap a food to explore its modeled history

Build snapshot: 3,020.78 edible pounds per second. Enable JavaScript for the estimate at the current time.

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